Branding and Photography

Hey everyone! I wanted to focus this month’s blog entry on photography and branding. This came to mind because I’ve received a few inquiries about our photography and some compliments in relation to our band visual as a whole.

Branding your life performance:

I’d like to start off by talking about branding your live show. It’s important to look like a performer, it doesn’t matter what your genre is, you need to look like a performer. Compliment your music with an amazing visual and deliver a killer performance. 

When you’re a group, the look of uniformity is important! Whatever your uniform may be you should look like a cohesive unit. That’s why you’ll notice all the VH guys in the same outfit on stage; black clothes, leather vest and black make-up under the eyes. The guys wear this for EVERY SHOW! I myself compliment with a black, lace-up outfit and lots of black make-up. The four of us look like a group, whether you like our look or not there is a uniformity there.

A tip that was given to me last year is to NEVER wear another band’s shirt on stage. I think it’s awesome that you buy other band’s merchandise but, strictly from a business perspective, when you wear it on stage your advertising that band not yours.  

If you want another great example of performance branding check out my sister’s music and website, Brittney Grabill. She is a pop artist and has an amazing on stage look!

Branding Your Photography:

I love looking at photography as art. When the band and I were searching for photographers we searched high and low for someone who could not only take a great photo, but turn it into a work of art. Thus we work with Renee Robyn of Renee Robyn Photography

Band photos and artist photos are super important but so hard to capture! Essentially you have to give your music a look and offer the audience a visual sampler of your sound. When I work with artists on grant applications this is something we spend a lot of time on. Artists need to take photos that reflect their brand and their sound.

Also, please remember that great photography is expensive but worth every penny! Instead of grabbing a friend to snap some shots please invest in a professional photographer! You can also get grant funding for promotional photos (shout out to Edmonton Arts Council and Enterprise Toronto for funding our last couple promo shots).

Thanks for reading!


New album- World of Make Believe

We are so excited to be releasing World of Make Believe to the world. This album has been such a labor of love and felt like it took forever to release. This album took us through alot of ups and downs, during the writing process and in the studio.  There were so many songs to choose from and we compiled this album to take the listener through a journey of the sociological imagination. We’re hoping people will listen to our music and look at the world through new eyes. People need to look around and notice the chaos around us and also realize that one person can make a difference in the world!

Enjoy the album and thank-you for your support!cover2

Vocal Health

So many people ask me how I keep my voice in great shape. It’s true handling extreme vocals is difficult, but with the right preparation anything is possible. 

First of all I seek out the best vocal coaches I can find. I have worked with some of the best coaches in LA and New York in order to create the voice I have today… and Im still working on it. There are more things that I want to accomplish and master with my voice. 

Second I practice EVERY DAY! Even if it’s just a 20 minute warm up, I try and give my voice a work out everyday….unless I’m sick.  When it comes to extreme vocals I only practice them 3-4 times a week and only after a long warm up. 

Lastly, overall vocal health includes hydration and a healthy diet. It’s important to keep your vocal chords hydrated and nourished like any other muscle in your body. Grether’s Pastilles are also great for the vocal cords.  

Hope this offers you a glimpse into my vocal regiment- keep singing because without music life is meaningless. 

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